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    Aiden Hirshfield Brand Consultant

    Oregon, USA

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    To contact this candidate email Aidenhirshfield@gmail.com

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    Aiden Hirshfield, PhD
    Brand Consultant

    President and Founder, Los Angeles, CA – Ahmped
    May 2013 – Present
    ● Creator of multimedia management and consulting organization which provides services for small businesses, entrepreneurs, and non-profits working in cannabis and related fields
    ● Conduct accessible workshops for students and professionals on topics like branding, social media management, graphic design, marketing, and web development
    ● Collaborate with national cannabis companies and local businesses to organize networking events and conferences
    ● Produce multimedia content including podcast, web design, and video
    ● Expert in brand management, marketing, analytics, and UX design
    ● Speaker at academic, technology, leadership and professional development conferences
    Regional Brand and Marketing Manager, Los Angeles – CraftKush
    May 2013 – June 2017
    ● Supervised regional marketing operations including planning, development, and distribution of web and traditional media for cannabis brand
    ● Collaborated with dispensaries and vendors to produce VIP networking events
    ● Recruited, trained, and managed team of regional brand ambassadors and marketing interns
    ● Managed budget, payroll, and scheduling for brand ambassador field teams
    ● Conducted in-depth brand strategy and marketing analysis for semi-annual reports
    ● Facilitated staff development through educational training, staff retreats, and by support resources
    Director of Communication, Los Angeles – Green Rush Events
    December 2013 – May 2017
    ● Supervised communications team for annual festival that benefited local cannabis-related organizations and non-profits
    ● Coordinated with festival producers to develop and evaluate a strategic marketing campaign
    ● Conducted workshops and training for festival staff and volunteers
    ● Managed year-round and on-site festival communications and public relations
    PhD in Media Psychology – Fielding Graduate University
    January 2019
    MA in Media Psychology – Fielding Graduate University
    August 2017
    MA in Psychology – Fielding Graduate University
    January 2015