Resinate, Inc. is a premier provider of cannabis and cannabis related products in Massachusetts. Leveraging technology at every turn, Resinate delivers an optimized product and service experience to our patients and consumers. Already amongst the largest medical and adult use Cannabis cultivators, processor, and retailers in New England, Resinate is well positioned for explosive growth.
As an Assistant Marketing Manager at Resinate, you will build and maintain relationships with individuals and organizations that will support Resinate’s goals to be an integral part of the Central Massachusetts community and beyond. This position will be critical in implementing community outreach programs, organizing events, coordinating volunteers, writing and releasing publicity material such as press releases, and developing public relations strategies that will promote the organization’s mission. Excellent interpersonal skills are a must, and you’ll need to be a team-player to build rapport with various community groups and organizations. This role will oversee all community relations efforts and outreach and is a critical contributor to business development, retention and market engagement. The role requires in-depth understanding of the product-specific regulatory requirements, the Central Massachusetts community and the unique customer profiles Resinate, Inc. will attract.
The Manager works collaboratively with government offices, media outlets, area businesses, community groups and the general public to execute community engagement strategies that raise Resinate’s profile and stature in an engaged and positive way. The Manager also works with Marketing to develop, plan and execute events and activities that will increase awareness of the brand and create goodwill within the community.
This role is a key contributor to the company’s marketing team.
ESSENTIAL FUNCTIONS AND DUTIES:
QUALIFICATIONS & COMPETENCIES:
Job Type: Full-time
Tagged as: assistant marketing manager
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